FARUK, Mohammad; ISLAM, Md. Shahanur; MONDAL, Depongker; HOSSAIN, Md. Noyan; TUHIN, Md Rahat; KHATUN, Mst. Eti; EJARDER, Sagor. How Artificial Intelligence Brought a Paradigm Shift in the Digital Marketing Landscape: A Scientometric Mapping and Future Research Directions. International Review of Management and Marketing, [S. l.], v. 16, n. 1, p. 446–460, 2025. DOI: 10.32479/irmm.21571. Disponível em: https://www.econjournals.com/index.php/irmm/article/view/21571. Acesso em: 5 dec. 2025.