GOWRIE, Nerisha; SHETTY, Fiza; CHOPRA , Komal; LIGARABA, Neo. Examining the Impact of Omnichannel Integration on Satisfaction, Trust and Customer Loyalty: The Moderating Role of Prior Online Experience. International Review of Management and Marketing, [S. l.], v. 16, n. 2, p. 175–184, 2026. DOI: 10.32479/irmm.22035. Disponível em: https://www.econjournals.com/index.php/irmm/article/view/22035. Acesso em: 19 feb. 2026.