SHARMILA, R.; BIBIYANA, D. Janis. Adoption of Omnichannel Technology along with its Impact on Customer Experience from an FMCG Perspective. International Review of Management and Marketing, [S. l.], v. 16, n. 3, p. 491–500, 2026. DOI: 10.32479/irmm.22275. Disponível em: https://www.econjournals.com/index.php/irmm/article/view/22275. Acesso em: 31 mar. 2026.