SERGEEVNA, B. L. Experiential Marketing as a Basis for Modern Communications with Consumers. International Review of Management and Marketing, [S. l.], v. 8, n. 5, p. 79–85, 2018. Disponível em: https://www.econjournals.com/index.php/irmm/article/view/6909. Acesso em: 2 may. 2024.