Sephapo, Catherine Mpolokeng. “The Influence of Sponsorship on the Stages of the Consumer’s Decision-Making Process: A South African Perspective”. International Review of Management and Marketing 7, no. 3 (July 31, 2017): 310–319. Accessed May 6, 2024. https://www.econjournals.com/index.php/irmm/article/view/4665.