Aims and Scope

International Review of Management and Marketing (IRMM) is the international academic journal, and is a double-blind, peer-reviewed academic journal publishing high quality conceptual and measure development articles in the areas of management, marketing, business and related disciplines. The journal has a worldwide audience. The journal's goal is to stimulate the development of management, marketing, business and related disciplines theory worldwide by publishing interesting articles in a highly readable format.

The journal is published bimonthly (6 issues per year) and covers a wide variety of topics including (but not limited to):

Business Research Methods
Case Studies
E - Marketing
Human Resource 
Information Technology

International Business
International Marketing
Knowledge Management
Marketing Communications
Marketing for Small Businesses
Marketing Management
Marketing Strategies

Price StrategiesProject Management
Retail Management
Sales Management
Service Marketing
Small Businesses Economics
Strategic Management
Supply Chain Management


The journal is published Bimonthly (6 issues per year: January, March, May, July, September, November).


This journal provides immediate OPEN ACCESS to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge. All articles published by IRMM are made immediately available worldwide under an open access license. This means that everyone has free and unlimited access to the full-text of all articles published.

Open Access business model is adopted by IRMM. Thus, IRMM follows the APC publishing model, whereby accepted articles have to pay an Article Processing Charge (APC) before they are published.


This journal utilizes the LOCKSS system to create a distributed archiving system among participating libraries and permits those libraries to create permanent archives of the journal for purposes of preservation and restoration. More...