Vol. 12 No. 4 (2022)
Published:
2022-07-19
Articles
-
The Effect of Human Resource Management Practices on Employees’ Motivation and Creativity in the Private Sector of Saudi Arabia
Abstract views: 426 / PDF downloads: 1424 -
Exploring the Antecedents and Brand Avoidance as the Outcome, of Identity Incongruity
Abstract views: 263 / PDF downloads: 346 -
Critical Factors for the Successful Implementation of a Strategic Business Plan among Small and Medium Size Enterprises
Abstract views: 631 / PDF downloads: 718 -
An Investigation on Consumer Perceptions of Email and Social Media Marketing: An Advertising Case in South Africa
Abstract views: 621 / PDF downloads: 730