International Review of Management and Marketing (IRMM) is the international academic journal, and is a double-blind, peer-reviewed academic journal publishing high quality conceptual and measure development articles in the areas of management, marketing, business and related disciplines.
ISSN: 2146-4405
Vol 4, No 1 (2014)
Table of Contents
Articles
| Implementation of a Project Management Office in a Public Sector Organization: A Case Study Involving a Sanitation Institution | |
| José Carlos Esquierro, André Bittencourt Valle, Carlos Alberto Pereira Soares, Dácio Castro Vivas | 1-12 |
| An Exploratory Study of Marketing Factors Influencing Fairtrade Food Buying Behaviour in the UK | |
| Fred Amofa Yamoah | 13-23 |
| A Preliminary Study for Six Sigma Implementation in Laser in Situ Keratomileusis (LASIK) Surgeries | |
| Mehmet Tolga Taner, Gamze Kagan, Ibrahim Sahbaz, Engin Erbas, Sabahat Beyza Kagan | 24-33 |
| The Effect of the Internal Audit and Firm Performance: A proposed Research Framework | |
| Ebrahim Mohammed Al-Matari, Abdullah Al-Swidi, Faudziah Hanim Binti Fadzil | 34-41 |
| Entrepreneurial Behaviors: Are the People Restricted by Knowledge Inertia? | |
| Mustafa Fedai Cavus, Murat Koc, Alptug Aksoy | 42-48 |
| Development of Six Sigma Infrastructure for Strabismus Surgeries | |
| Mehmet Tolga Taner, Ibrahim Sahbaz, Gamze Kagan, Kamal Atwat, Engin Erbas | 49-58 |
| Customer-Perceived Insecurity of Online Shopping Environment | |
| Matea Matic, Katija Vojvodic | 59-65 |
| Examining the Effect of Endorser Credibility on the Consumers' Buying Intentions: An Empirical Study in Turkey | |
| Aysegul Ermec Sertoglu, Ozlem Catlı, Sezer Korkmaz | 66-77 |
| Effectiveness of Entrepreneurship Development Programs in Ghanaian Polytechnics | |
| Paul Harrison Adjimah, Akli Lawrence Perry | 78-89 |
| Shopper Marketing: A Literature Review | |
| Paulo Duarte Silveira, Cristina Marreiros | 90-97 |
ISSN: 2146-4405